Essential, Trusted, Relevant

The Plain Dealer is Northeast Ohio’s best source for newspaper ads, offering a variety of products sure to meet your mass marketing or targeted marketing needs. Reach a million readers each week through an advertisement in The Plain Dealer, available every day via The Plain Dealer e-edition, and home delivered on Wednesday, Friday, and Sunday, with a bonus edition on Saturday.

The Plain Dealer has the largest audience of any publication in Greater Cleveland and performs better with people in key demographics than significantly smaller niche publications. The Plain Dealer reaches more than 8 times as many households with incomes greater than $75,000 as Cleveland Magazine does, and The Plain Dealer reaches 7 times as many people between the ages of 18-34 as Scene Magazine does. In fact, The Plain Dealer has more readers in these demographics than either of the local magazines have total readers!*

We offer many innovative newspaper ad shapes that reach beyond standard ad sizes. See our newspaper ad specs for details.

Quad Zones

Northwest

Reach up to 230,000 readers with almost 375,000 impressions

Northwest

Lakewood, Westlake, North Olmsted, Rocky River, Fairview Park, Avon, Avon Lake, North Ridgeville, Elyria, Lorain

Northeast

Reach up to 250,000 readers with more than 410,000 impressions

Northeast

Cleveland Heights, Shaker Heights, Euclid, Mentor, Willoughby, Painesville, Eastlake, Wickliffe, South Euclid, Chardon

Southwest

Reach up to 250,000 readers with almost 450,000 impressions

Southwest

Parma, Medina, Strongsville, North Royalton, Independence, Berea, Brecksville, Middleburg Heights, Broadview Heights, Brooklyn

Southeast

Reach up to 225,000 readers with almost 350,000 impressions

Southeast

Akron, Shaker Heights, Mayfield Heights, Solon, Beachwood, Twinsburg, Hudson, Bainbridge, Aurora, Kent
For one affordable rate, your ad appears in The Plain Dealer’s Friday and Sunday quad-zoned editions and in the Thursday Sun News, giving your business high-reach, high-frequency exposure in a concentrated geography. On Fridays and Sundays, The Plain Dealer’s Metro section is divided into four zones:Newspaper Ads

Dealer Notes

Make your message stick! Dealer Notes are printed advertisements affixed directly to the front page of The Plain Dealer and/or Sun Newspapers above the fold. Gain visibility for grand openings, special sales, events, or anything your business wants to advertise. Dealer Notes are a cost-effective method to generate quick responses and make your message front page news.
Newspaper Ads

Dealer Bags

Be the first thing people notice when they pick up their morning paper. Dealer Bags are colorful, billboard-like advertisements printed on the outside of the plastic Plain Dealer delivery bags. They are a high-impact way to deliver your message, and can be targeted by geography.

Dealer bags are available every home-delivery day, including Sundays and holidays. They are great for special events, product launches, coupon offerings, rebranding, and more. You can supply the bags, or we can design and print them for you.

Newspaper Ads